First impressions matter for luxury customers, and your website is often the first interaction they have with your business. If your website doesn’t meet the high expectations of these discerning clients, you could be losing out on valuable opportunities. Premium...
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The 4 different types of fonts and when to use them
Although there are thousands of different fonts, each one can be categorized into one of four main types of fonts. Understanding how fonts are classified, and what the differences between them are, is immensely helpful when deciding which fonts to use. Whether you're...
6 common SEO myths and misconceptions to ignore
When it comes to SEO, there are a lot of myths and misconceptions floating around. I'm not sure why that is, but part of the problem is that a lot of marketers make SEO out to be much more complicated than it is, perhaps to intimidate people into hiring them. In...
4 ways to simplify your business (and why it’s important)
If I had to pick one word to summarize 2023 for my business, it would be "simplify." At the beginning of the year, I finally decided that it was time to do something about the waves of burnout I'd been experiencing for the past few years. If my business continued to...
Top 20 modern fonts for logo design and branding
Using modern fonts for your logo and brand identity is a great way to convey that your business is fresh, accessible, and competent. Whether you're looking for serif, sans serif, or script fonts, there are a myriad of options to choose from. Thus, you can easily find...
How to create a luxury brand that feels approachable
Creating a brand that feels luxurious can be a great way to demonstrate a high-end product or service. Luxury brands are often associated with superior quality and exclusivity, making them desirable. And yet, luxury branding can often feel intimidating or...

Meet the Author
Hi, I'm Steph! I'm the owner and wearer-of-many-hats of Steph Corrigan Design, a boutique creative studio specializing in strategic branding and web design for sophisticated small businesses.
I’m here to break down everything you’ve been wondering about when it comes to starting and scaling a small business in the most aligned way possible. From branding basics to tried-and-true marketing strategies, you’ll get my unfiltered thoughts and advice on how to make your brand stand out.
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