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Welcome to the

Steph Corrigan Design Blog

SEO

Best on-page SEO tools for beginners

Best on-page SEO tools for beginners

On-page SEO is optimizing an individual web page for higher rankings and to earn more relevant traffic from search engines. It typically involves optimizing a page's content and HTML source code. This compares to off-page SEO, which relies on external signals like...

5 website marketing strategies for small business growth

5 website marketing strategies for small business growth

A common mistake I see small business owners make is investing heavily in the creation of their website without giving much thought to how they're going to drive traffic to it. Without a solid website marketing strategy, even the most beautiful website will likely...

How to do keyword research on Google for free

How to do keyword research on Google for free

When it comes to keyword research for SEO, there are many great tools available that make the process easier, faster, and more accurate. However, most of these tools require a monthly subscription that may be out of budget for anyone just getting started with SEO....

The 4 types of SEO you need to know in order to rank

The 4 types of SEO you need to know in order to rank

Does hearing the term "SEO" make your eyes glaze over? Or worse, cause some kind of feeling of dread or discomfort? Let's change that. Search engine optimization (SEO) is one of the best ways to grow your business, and contrary to popular belief, it's actually a...

6 common SEO myths and misconceptions to ignore

6 common SEO myths and misconceptions to ignore

When it comes to SEO, there are a lot of myths and misconceptions floating around. I'm not sure why that is, but part of the problem is that a lot of marketers make SEO out to be much more complicated than it is, perhaps to intimidate people into hiring them. In...

Beginner’s guide to SEO for local businesses

Beginner’s guide to SEO for local businesses

In today's digital age, having a strong online presence is crucial for the success of any brick-and-mortar business. Search Engine Optimization (SEO) is a powerful tool that can help local businesses improve their visibility online, attract more customers and increase...

Blogging for SEO: How to write posts that rank on Google

Blogging for SEO: How to write posts that rank on Google

If you've been following my content for a while, you may know that I'm a huge proponent of blogging for SEO, or search engine optimization. In fact, SEO writing is currently the only marketing strategy that I consistently rely on to grow my email list and attract new...

How (and why) to start blogging for your business

How (and why) to start blogging for your business

Are you thinking about starting a blog for your business but not sure where to begin? You're in the right place. Starting a blog is one of the best things I ever did for my branding and web design business. My blog currently brings my website about 6,000 monthly...

5 benefits of having a website for your small business

5 benefits of having a website for your small business

In 2020, more than 4.4 million new businesses opened in the U.S. Many of those businesses were digital-first, meaning they were tech-focused and fully online from opening day. In this new digital economy, what makes your business stand out? Not a storefront or a...

Marketing for introverts: How to stand out in a noisy world

Marketing for introverts: How to stand out in a noisy world

In my experience, marketing a small business presents a few special challenges for introverts. For one, many of the marketing strategies we're taught revolve around being social--and for good reason! Creating authentic connections with people is arguably the best...

5 important website metrics that small business owners should track

5 important website metrics that small business owners should track

The importance of tracking your website metrics as a small business owner cannot be underestimated. I regularly track my own website metrics here at Steph Corrigan Design. I do this to make sure that my business is progressing; that more potential leads are hearing...

Tutorial: How to use Yoast SEO on WordPress

Tutorial: How to use Yoast SEO on WordPress

One of my favorite WordPress plugins that I use almost daily and recommend to all my web design clients is Yoast SEO. Out of the box, WordPress is uniquely well equipped for SEO, or search engine optimization. But with a plugin like Yoast, intentionally ranking your...

Steph Corrigan Design Blogger

Meet the Blogger

Hi, I'm Steph! I'm the owner and wearer-of-many-hats of Steph Corrigan Design, a boutique creative studio specializing in strategic branding and web design for small businesses in the wedding, lifestyle and wellness industries.

I’m here to break down everything you’ve been wondering about when it comes to starting and scaling a small business in the most aligned way possible. From branding basics to tried-and-true marketing strategies, you’ll get my unfiltered thoughts and advice on how to make your brand stand out.

If you ever want to ask me a question or simply say hello, please feel free to slide into my DM's on Instagram!

Resources for Entrepreneurs

Check out my top recommended tools and resources for building, managing and scaling your small business.

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