Wagner Law
Overview
Wagner Law is a solo law firm in Phoenix that specializes in commercial disputes and personal injury cases. Wagner Law is a personal brand, therefore the focus is more on the individual than the legal services and specialties. The primary audience for the brand and website includes other lawyers, client referrals, local community members, and opposing parties.
Deliverables
Brand identity design
Social media graphics
WordPress website design & development
Primary logo
secondary logo
favicon
Application
Typography
The below section shows the font selections for the brand. The sans serif typefaces were selected to give the brand a clean and modern look and feel. Lato is used for headings and buttons, and Source Sans Pro is used for the body text. Both fonts are available for free at Google Fonts.
Color
The color palette includes black, white, and three shades of blue. Together, these colors convey minimalism, professionalism, and trustworthiness.
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Summary
The goal for this project was to create a new brand identity and website that reflected the firm’s values of professionalism, credibility, and approachability. The final result features clean lines and a minimalist aesthetic that is both modern and timeless. The website is compact and to-the-point, utilizing toggle features and a pop-up contact form to minimize clutter and scrolling time.
Click here to check out the live website.