fbpx
What are brand guidelines and why are they important?

What are brand guidelines and why are they important?

Brand guidelines are a set of rules that define your brand messaging and visual identity. Typically, your brand designer will provide you with the guidelines in a PDF format after you’ve worked together to create your brand identity. They’re a handy...
How much does branding cost?

How much does branding cost?

Wondering how much it’ll cost to brand your small business? The short answer is: it depends. There are a myriad different factors that go into defining the cost of branding; you could truthfully invest anywhere from $500 to $50,000, depending on your scope,...
My complete brand design process: 7 key steps

My complete brand design process: 7 key steps

My brand design process has evolved substantially since I started my design business in 2018. Over the past couple years, I’ve continued to invest in education and resources in order to create better work, more efficiently. Although there’s always room for...