Fifty percent of marketers who use a lead magnet have reported a higher conversion rate. From this statistic alone, it is clear that a lead magnet is a powerful way to attract new clients and get their contact information. But, for many new business owners, there is...
In my experience, marketing a small business presents a few special challenges for introverts. For one, many of the marketing strategies we’re taught revolve around being social–and for good reason! Creating authentic connections with people is arguably...
Meet Steph
BRAND AND WEB DESIGNER + FOUNDER
I’m here to break down everything you’ve been wondering about when it comes to starting and scaling an online business in the most aligned way possible. From branding basics to tried-and-true marketing strategies, you’ll get my unfiltered thoughts and advice on how to make your brand stand out.